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How to Stop Micromanaging and Motivate People to Top Performance
Removing Obstacles to Success
September 24, 6:42 pm
Bad salespeople are a dime a dozen. Good salespeople know that the best success comes by using a structured approach. Many variations exist (mostly in terminology), but the basic structure is the same. What follows is how I describe it and teach it to my clients. But before I start, let me emphasize that unless […]
September 8, 2:36 pm
I know that business over the next 20 years will not look like it did for the last 20 years. And I know that customers are more diverse, and that change is happening about as fast as Ashton Kutcher gets followers on Twitter. But I also know that when it comes to making sales, the […]
July 30, 10:15 am
Facts are facts: Your products and services enable people to pursue life, liberty, and happiness. But what are you doing to help people see the value of what you offer?
One of the toughest—but most necessary—things to do is educate your audience. The more people know how your products and services make their life easier, […]
July 15, 5:27 pm
While standing in line at the bank today, I listened as an elderly gentleman shared an incredible story of HORRIFIC customer service.
Seems he got a telemarketing phone call offering him life insurance. According to the gentleman, the telephone solicitor went on for ten minutes, explaining how she could save him money on his […]
May 28, 10:35 am
Just because you like widgets doesn’t mean everyone else will. This is the lesson being learned in Japan, The Wall Street Journal article Japan’s iPad Frenzy Signals a Sea of Change points out how the country’s technical, feature-rich products aren’t so popular outside of Japan. The article also points out how the majority of consumers […]
May 7, 12:22 pm
By Dan Bobinski
CEO, The Center for Workplace Excellence
This week on Oprah the word went out: Free chicken at KFC. With a few mouse clicks, a coupon could be printed for a free two-piece chicken dinner, featuring KFC’s new grilled (not fried) chicken.
Did KFC realize what they were doing? This was, after all, a promotion […]
March 1, 3:52 pm
by Daniel Bobinski
CEO, the Center for Workplace Excellence
In my latest newspaper column I focused on value selling. A lot could be written about this topic—much more than the standard 750 words allowed for my column. Therefore, I’ve pieced together a short white paper to provide a guide for how you can sell more […]